SEOFOMO

Signup Page URL: seofomo.co

Core Information

Author: Aleyda Solis 

Author’s Credentials/Background:

  • SEO Consultant, Author, Speaker. 
  • Founder of boutique SEO consultancy Orainti. 
  • Named “European Search Personality of the Year” (2018) and one of the most influential SEO experts of 2022 by USA TODAY’s List Wire. 
  • Creator of LearningSEO.io, host of Crawling Mondays video & podcast series. 

Newsletter’s Tagline / USP:

“To Keep up with SEO & AI Search News Join +38K SEOs, stay updated in SEO and stop the FOMO” 

Content & Audience

Primary Focus/Niche:

SEO and AI search updates (news, tools, jobs, resources) 

Topics Commonly Covered:

  • Latest SEO and AI-search engine news & updates 
  • Guides & resources for SEO and AI search 
  • Free/freemium SEO tools and job listings 
  • Events and networking opportunities in SEO & AI search 

Target Audience:

SEO professionals, digital marketers, people wanting to stay current in SEO & AI search trends (especially those who want curated updates rather than digging through many sources themselves) 

Content Format:

Curated weekly newsletter format: each issue presents a summary of key stories, links to guides/tools/events, jobs board items. For example: “Your weekly SEO & AI Search News to Stop the FOMO, read by +39 K SEOs.” 

Tone and Voice:

Informative, concise, curated-expert voice. The author positions herself as the “wrapper” who filters many sources: e.g. “I send the newsletter I wish to receive as an SEO myself.” 

Also somewhat community-oriented (“Join +38K SEOs”), professional but accessible.

Logistics & Cost

Publishing Frequency:

Weekly (every Sunday) 

Cost:

Free (the newsletter is free to subscribe) 

Proof & Examples

Number of Subscribers:

+38,000

Notable Testimonials:

  • “SEOFOMO is by far the highest quality SEO newsletter I subscribe to…” — Lily Ray, Senior Director, SEO & Head of Organic Research at Amsive Digital. 
  • “Aleyda is one of the most smartest and giving people in the SEO industry. Her newsletter is one of the best in the space…” — Barry Schwartz, Editor of Search Engine Roundtable. 

Sample Titles of Past Issues:

  1. Google + AI Search Updates: Instant Checkout, Agentic Commerce & More Updates
  2. The Latest in SEO & AI Updates & Releases with SEOFOMO
  3. The Latest SEO News Are Here
  4. The Latest Search News & Updates
  5. This Week’s Biggest SEO & AI Search News